Saturday, January 17, 2009
Yahoo's Use of Twitter to Filter News
Just posted on my FastCompany.com blog, Media Tech a piece about Yahoo's apparent breakthrough vs. Google news in a new search algorithm for news reporting. Taking advantage of the fact that Twitter has become a "first report" news venue when consumers witness events (like the "Miracle on the Hudson" plane crash), Yahoo's TweetNews uses recency and frequency of posts on Twitter rather than most links ala Google News.
Many of you have witnessed that Google News sometimes regurgitates old articles and posts due to their algorithm. Yahoo has definitely done a one up on Google with the leveraging of their new algorithm plus Twitter.